Foley & Mansfield is pleased to announce it has won a 2015 WebAward for Outstanding Achievement in Web Development in the 19th annual competition sponsored by the Web Marketing Association. The firm’s entry, Redesign for a National Law Firm, won in the category of Legal Standard of Excellence.
As a national defense firm catering to insurance companies, businesses and their owners, the firm’s redesigned site, launched in April of 2015, provides clients, prospects and other interested parties with a friendly, easy to navigate interface that differentiates the firm from its competition and effectively presents the depth of available content.
Key goals of the redesign were to employ a flexible, scalable, easy to use content management system and SEO friendly structure; provide a responsive design to allow access via phones and tablets; and create a new look that reinforces our brand as a responsive, technology-driven legal service provider. Steering clear of stereotypical law firm imagery, the site home page features real attorneys representing the diversity of our national presence. Due to the responsive design and robust search functions, users can easily contact an attorney or access relevant information, regardless of their device or location.
Foley & Mansfield’s site received an overall score of 58.0; the average industry score for the legal category was 47.0. According to one of the competition judges, the site demonstrates a “Fantastic execution of your goals and objectives.”
About the WebAwards
More than 1,500 entries from 40 countries were adjudicated in 96 industry categories during this year’s competition. Entries were judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology.
The competition was judged by a team of independent Internet professionals representing a variety of relevant disciplines of Web site development. Judges included members of the media, advertising executives, site designers, creative directors, corporate marketing executives, content providers and webmasters.
Details of the firm’s award can be found here: https://www.webaward.org/winner.asp?eid=31588#.VecUzflVhBf
